The Impact of Using Incentives During Callbacks
We already know that calling a customer back can really help your business, but did you know that 11% of customer churn could be avoided by simple company outreach?
One of our clients implemented this practice and it helped them save some of their most valued, high-risk customers.
After surveying their customers, they found that 8% were considered high-risk to churn. They decided to act on this knowledge by providing a personal offer to those customers that were high-risk, high value and also with contracts 3 months from expiry, either in the form of a bill credit, product offering or service fee discount. After implementing these changes, they achieved the following stellar results:
To learn more about this client’s success story, visit our Success page.
 Source: Huffington Post: Research Date: June 5, 2016. Available at: www.huffingtonpost.com/vala-afshar/50-important-customer-exp_b_8295772.html