We all know it’s hard and expensive to get new customers. So why is it that once they’ve got them, some companies pay so little attention to them? Digital transformation has empowered consumers. They now have more choices, higher demands and better ability to switch vendors. Today’s empowered customers no longer purchase products; they buy experiences. They engage with brands that deliver what they need, when they need it, regardless of the delivery mechanism or channel.

What are you doing in terms of measuring your customers’ sentiment? More importantly how are you taking action on that insight to retain, reward and grow your customers?

Join @VEFdotorg on April 25th for a conversation on getting & keeping your customers. http://bit.ly/VEFApril17

 

Event Details:

When: Tuesday April 25, 2017 @ 5:00PM to 8:30PM

Where:  Segal Building, Simon Fraser University, 500 Granville Street, Vancouver, BC

Twitter: @VEFdotorg

Event Info: https://www.picatic.com/VEFForum6